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Sea Ray News

News/Press Releases

SEA RAY OWNERS CLUB TO HOST BAHAMAFEST 2012


ODESSA, Del. - September 26, 2011 - Sea Ray Owners Club (SROC), the marine industry's oldest and largest boating-related owners club, continues to exceed the expectations of its membership with yet another exclusive event: BahamaFest 2012, a four-day, three-night event to be held at the world-famous Atlantis Resort in Paradise Island, Bahamas, from June 24-27, 2012.

At BahamaFest 2012, Sea Ray will host multiple VIP events with food and beverages each night, as well as a bon voyage breakfast on the final morning. In addition, all Sea Ray owners who come to the event will receive discounted resort rates, VIP areas at the beach and pool, full access to all resort activities and amenities, and more. MarineMax, the world's largest dealer of Sea Ray boats and yachts, will be running a Rendezvous in conjunction with BahamaFest 2012 for those customers who want to have their boats in the marina at Atlantis.

"We had an opportunity to partner our world-class boats with a world-class resort like Atlantis make a world-class event that our owners wanted. Our customers asked for it, and we delivered. It was that simple," said Rob Noyes, vice president of marketing at Sea Ray. "Only Sea Ray, our partners -- Atlantis and the Bahamas Ministry of Tourism -- and our 200,000 Sea Ray Owners Club members have the ability to make an event like this a true reality."

The event is exclusive to Sea Ray owners, dealers, Sea Ray staff and a small number of strategic sponsors. VIP reservations are extremely limited and on a first-come basis, in which each attendee pays his or her own way. "We actually developed a large focus group of our owners that helped us select the location and venue, pick a date, and work through the menus. We already have the majority of these owners ready to book and experience what they helped create," said Chandler B. Greene, executive director of SROC. "We expect this inaugural event to sell out and grow into one the largest annual events held in the Bahamas."

BahamaFest 2012 reservations will be opened on Oct. 1, 2011, and will close once the event has been filled. Sea Ray's Travel Rewards program, managed by Options Travel, will be handling all questions and reservations. For more information, contact Sea Ray Travel Rewards by Options Travel at 1-866-622-1604 or eventinfo@bahamafest.com.

Anyone interested in a sponsorship opportunity at BahamaFest 2012 can contact SROC at 1-888-SEARAY-0. For further information on SROC and BahamaFest 2012, visit www.searay.com.


ABOUT SEA RAY OWNERS CLUB
Sea Ray Boats, the world's largest manufacturer of superior quality pleasure boats, was the first in the industry to provide its owners with a loyalty program in 1996. Membership in the Sea Ray Owners Club is a standard ownership enhancement, free of charge, to any Sea Ray owner regardless of boat year or where the boat was purchased. Additional information is available at www.searay.com.