News

Keep up with the latest Sea Ray news and happenings. Search our press releases and news clips for product and company updates.

 

 

 

 




Sea Ray® INTRODUCES the All-New SDX® 250 Outboard and SDX® 270 Outboard

Published on October 3, 2024

 

Sea Ray Will Showcase Its Newest Outboard Models and a Sneak Peek of the SDX 230 Outboard at the Fort Lauderdale International Boat Show.

SDX 250 OB and 270 OB FLIBS Press Release
SDX 250

SEA RAY® EXPANDS ITS NEXT-GENERATION SDX® SERIES WITH THE NEW SDX® 250 AND SDX® 250 SURF

Published on September 5, 2024
 

Sea Ray is expanding its next-generation SDX lineup with two new models. The dynamic SDX 250 and SDX 250 Surf blend quality, functionality and capability to provide limitless fun.

 

 



SEA RAY® LAUNCHES ITS LATEST NEXT-GENERATION SPX® MODELS – 
THE SPX® 190 AND SPX® 190 OUTBOARD

Published on June 5th, 2024

 

The next-generation SPX 190 and SPX 190 Outboard boast a fresh, head-turning design, plus impressive power, enhanced technologies and an abundance of inviting standard amenities.

SPX 190 Teaser
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  Sea Ray's SDX® 270 SURF NAMED 2024 TOP PRODUCT BY BOATING INDUSTRY MAGAZINE

 

Published on May 1, 2024
 

Sea Ray’s SDX 270 Surf has been honored as a 2024 Top Product by Boating Industry magazine. 

Models from the Sea Ray line-up have been named as a Top Product a total of nine times over the course of the 11 years since Boating Industry launched its list in 2014.

 

 


Sea Ray® Celebrates 65th Anniversary With Dealers at The Westin Resort in Cape Coral, FL 

Published on April 5, 2024

 

Sea Ray celebrated its 65th anniversary at its marine industry dealer meeting April 3-5. During the event, attendees enjoyed training, business updates, award recognitions, and on-water product demonstrations of Sea Ray’s latest model line-up including the award-winning SLX 260 Outboard and all-new SDX 270 Surf. The event was attended by dealers from around the world. Sea Ray president, Keith Yunger, Brunswick Boat Group president Aine Denari and Brunswick CEO, Dave Foulkes, shared business updates and congratulations on the company’s long-standing heritage and view of the future. 

Sea Ray 65th
sea ray logo

  Sea Ray® DEALER NETWORK EXPANDS TO WESTERN AUSTRALIA

 

Published on March 4, 2024
 

Perth-based Mansfield Marine completes the Australian Sea Ray dealer footprint and expands customer reach into Western Australia.

 

 

Sea Ray® to celebrate 65 years of brand excellence with a Luxury lineup at
the discover Boating Miami International boat show

Published on February 1, 2024

 

Sea Ray is celebrating 65 years of meticulous craftsmanship by showcasing a selection of the brand’s latest models

at the Discover Boating Miami International Boat Show, February 14-18, 2024. 

Sea Ray MIBS
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  Sea Ray® to Premiere SUNDANCER 370
at The Boot Düsseldorf International Boat Show

 

Published on January 17, 2024
 

Sea Ray will Exhibit 16 Models from Its Perfectly Crafted 2024 Lineup

at the 55th boot Düsseldorf international boat show, 20–28 January 2024.

 

 

SEA RAY® DEBUTS THE NEXT CHAPTER OF THE SDX® SERIES  
WITH THE SDX 270 AND SDX 270 SURF

Published on January 10, 2024

 

The Models Showcase Ultimate Versatility to Deliver Adventure Without Compromise

Sea Ray SDX 270 Surf
slx-280-outboard

  SEA RAY® TO SHOWCASE 2024 MODEL LINEUP AT THE FORT LAUDERDALE INTERNATIONAL BOAT SHOW,

INCLUDING THE ALL-NEW SPX 210 OUTBOARD AND SLX 280 OUTBOARD 

 

Published on October 19, 2023
 

Sea Ray will also mark the occasion as its anniversary kick-off of 65 years of Meticulous Craftsmanship and the iconic Sea Ray brand. 

Sea Ray will feature almost every outboard model from its 2024 lineup at the 64th annual Fort Lauderdale International Boat Show (FLIBS), Oct. 25-29.

 

 
SEA RAY® INTRODUCES THE FUTURE OF THE SPX® SERIES WITH THE LAUNCH  
OF THE ALL-NEW SPX® 210 AND SPX® 210 OUTBOARD

Published on October 18, 2023

 

Designed to Be Noticed, the Models Offer Both Premium Style and Performance

Sea Ray SPX 210 Outboard
slx-280

  SEA RAY® ADVANCES THE EVOLUTION OF ITS SLX® SERIES WITH THE LAUNCH OF THE SLX® 280 

 

Published on October 5, 2023
 

The All-New Model Showcases Signature Sea Ray Style  
in Every Perfectly Crafted Detail from Bow to Stern

 

SEA RAY® TO DEBUT EXPANDED 2024 LINEUP OF INTERNATIONAL MODELS AT THE CANNES YACHTING FESTIVAL

Published on September 8, 2023

 

Sea Ray’s Show Display Will Include Its Two Largest Vessels  
– the Sundancer® 370 Outboard and SLX® 400

Sea Ray SPX 210 Outboard
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SEA RAY® CELEBRATES 40 YEARS AT ITS TENNESSEE PRODUCTION FACILITY

 

Published on August 25, 2023
 

With more than six decades of manufacturing one of the most globally recognized brand of boats in the marine industry, Sea Ray is celebrating 40 years at its Vonore, Tenn.Tellico Lake facility and honoring the location’s history and achievements.

 
SEA RAY’S INNOVATIVE SLX® 260 SERIES NAMED  
2023 TOP PRODUCT BY BOATING INDUSTRY MAGAZINE

Published on May 3, 2023

 

Sea Ray’s cutting-edge SLX 260 Series has been honored as a 2023 Top Product by Boating Industry magazine.
The SLX 260, available in sterndrive, outboard and surf variations, is the first Sea Ray model created by an all-women design team.

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slx-280-outboard

SEA RAY® LAUNCHES THE ALL-NEW

SLX® 280 OUTBOARD
 

Published on April 19, 2023
 

Sea Ray is continuing the evolution of its premium SLX® Series with the official launch of the SLX 280 Outboard. The brand-new vessel offers unmatched performance, an optimized layout, convenient storage and innovative technologies for an exceptional day on the water. 

Sea Ray® Celebrates 50 Years in Merritt Island, FL

 

Published on March 14, 2023

 

Sea Ray Honors its Storied Local History of Meticulous Craftsmanship in Boat Building and Welcomes New Local Leadership by Brevard County Native, Patrick Breckenridge.

With more than six decades of manufacturing one of the most globally recognized brand of boats in the marine industry,

Sea Ray is celebrating 50 years at its Merritt Island, Fla. facility and honoring the location’s history and achievements.

Sea Ray 50th Merritt Island logo
miami innovation award winner 2023

Sea Ray Honored At 2023 Miami International Boat Show With An Innovation Award And A Marine Marketers Of America Neptune Award For Best Integrated Marketing Campaign, Both In Recognition Of The Sea Ray SLX 260

 

Published on February 21, 2023

 

The SLX 260, recently awarded a METSTRADE design award, was showcased at MIBS, along with a sneak peek of the soon-to-be-released SLX 280 Outboard. Sea Ray displayed models from across the Sea Ray portfolio, and saw significant year-over-year increases in unit sales and sales revenue during the show. 

 

Sea Ray® to Feature Exclusive First Look at the SLX® 280 Outboard
at the Miami International Boat Show

 

Published on February 1, 2023

 

Sea Ray is kicking off the new year with the reveal of an all-new model. At the Miami International Boat Show (MIBS), Feb. 15–19, Sea Ray will host an exclusive first look at the SLX 280 Outboard at its display at the Miami Beach Convention Center. In addition, Sea Ray will exhibit 10 models from its Sundancer, SLX, SDX and SPX families, including the SLX 260 Surf and SLX 260 Outboard making MIBS show premieres.

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SEA RAY® TO PREMIERE 2024 SPX® 210 AT THE BOOT DÜSSELDORF INTERNATIONAL BOAT SHOW   

 

Published on January 13, 2023

 

At the 54th boot Düsseldorf international boat show, 21–29 January 2023, Sea Ray will offer a first look at the next generation of the popular SPX® Series with the world premiere of the European 2024 SPX 210. In addition, Sea Ray will exhibit models from its 2023 lineup. As the leading international watersports trade fair and boat show, boot Düsseldorf attracts nearly 250,000 visitors and includes 1,500 exhibitors from 60 countries displaying new products and the latest developments in the marine industry. 

SEA RAY® CONTINUES THE LEGACY OF THE SUNDANCER® SERIES WITH THE NEW SUNDANCER® 370

 

Published on December 1, 2022

 

Sea Ray is continuing the proud legacy of its iconic Sundancer line by introducing a new model – the Sundancer 370. Following the successful introduction of the popular Sundancer 370 Outboard, Sea Ray is expanding the model family to include a sterndrive option, giving boaters flexibility to select the type of propulsion that matches their lifestyle. Like the Sundancer 370 Outboard, the Sundancer 370 blends the values of a cruiser, bowrider and coupe to deliver an exceptional on-water experience perfect for day trips or weekend getaways.

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SLX 260 Outboard starboard bow


Brunswick’s First All-Women Design Team Earns ‘Designer of the Year’ Honor at 2022 IBI METSTRADE BoatBuilder Awards for Business Achievement  

 

Published on November 18, 2022

 

Sea Ray Senior Design Manager Carrie Fodor and Brunswick Boat Group Senior Industrial Designer Kristin McGinnis have been named Designer of the Year during the 2022 IBI METSTRADE Show for their groundbreaking efforts in designing Sea Ray’s SLX 260 series, the company’s first boat designed by an all-women design team.

SEA RAY® TO FEATURE THE NEW SLX™ 260 FAMILY AT THE FORT LAUDERDALE INTERNATIONAL BOAT SHOW

 

Published on October 24, 2022

 

Sea Ray will feature the innovative SLX 260 series at the 2022 Fort Lauderdale International Boat Show (FLIBS), Oct. 26–30. The display will highlight the SLX 260 Outboard and showcase the Mercury MerCruiser® Bravo Four S™ drive that powers the SLX 260 Surf.

flibs-2022-sea-ray
SLX 260 surf boat

Sea Ray® Debuts the Newest Member of the SLX™ 260 Family – the SLX™ 260 Surf
 

Published on October 6, 2022

 

Sea Ray’s next generation of sport boats is continuing to steal the spotlight with the introduction of the brand-new SLX 260 Surf. Combining the next-level luxury of the SLX 260 with innovative wakesurfing technology, the new vessel is crafted to elevate the experiences of boaters who enjoy both casual cruising and the thrill of watersports.

First All-Women Design Team Leads the Launch of Sea Ray’s new SLX 260 and SLX 260 Outboard

 

Published on May 12, 2022

 

Sea Ray recently announced the launch of its all-new SLX 260 and SLX 260 Outboard, the company’s first boat designed by an all-women design team and the first Sport Boats to showcase the new SLX design language. Led by Sea Ray Senior Design Manager Carrie Fodor and Brunswick Boat Group Senior Industrial Designer Kristin McGinnis, the brand-new vessel further highlights Brunswick’s culture of diversity, equity and inclusion in the workplace and the positive impact that creating opportunities for women can bring to the marine industry. 

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SLX 260 swim platform woman sunshine

 SEA RAY® INTRODUCES TWO VESSELS BORN TO SHINE –  THE BRAND-NEW SLX™ 260 AND SLX™ 260 OUTBOARD

 

Published on May 11, 2022

 

Sea Ray is proud to announce two new models that will redefine the brand’s premium SLX line – the SLX 260 and SLX 260 Outboard. The new vessels offer boaters next-level luxury through elevated design aesthetics, optimized cruising comfort and a seamless command center. Available in both sterndrive and outboard propulsion from Mercury Marine®, the SLX 260 meets the needs of the modern coastal or inland boater.

Sea Ray® to Unveil Sundancer® 370 Outboard Equipped with Dynamic Mercury® V12 600hp Engines at the Miami International Boat Show

Published on January 31, 2022

 

At the Miami International Boat Show (MIBS), Feb. 16–20, Sea Ray will debut the award-winning Sundancer 370 Outboard equipped with the latest in legendary propulsion from Mercury Marine® – twin 7.6L V12 600hp Verado® outboard engines.   Sea Ray’s Display Will Also Include the Latest Models from Its 2022 Lineup Along with Enhanced Guest Experiences.

sundancer-370-outboard-v12-rear-34
good-design-logo

The SEA RAY® SUNDANCER® 370 OUTBOARD RECEIVES  INTERNATIONAL ACCLAIM WITH GOOD DESIGN® AWARD

 

Published on January 7, 2022

 

As the first boat to showcase the new Sea Ray design language, the Sundancer 370 Outboard has been honored with a 2021 GOOD DESIGN Award in the Product Design – Transportation category. Each year, the Chicago Athenaeum Museum of Architecture and Design and Metropolitan Arts Press Ltd. present the Museum's GOOD DESIGN Awards Program to recognize the most innovative and cutting-edge industrial, product and graphic designs produced around the world. Founded in Chicago in 1950, GOOD DESIGN is the world’s oldest and most prestigious program for design excellence.

Sea Ray® Honored with Top Marine Manufacturer Award for
Third Consecutive Year During 2021 National Boating Industry Safety Award
s

 

Published on December 14, 2021

 

For the third consecutive year, Sea Ray has been recognized for its outstanding efforts promoting boating safety. During the 2021 National Boating Industry Safety Awards, Sea Ray was presented with the Top Marine Manufacturer Award for its engaging Summer Safe Boating Tips campaign showcasing pro tips from celebrity influencer Captain Sandy Yawn from Bravo’s “Below Deck Mediterranean.”

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spx 230 outboard europe running

SEA RAY® SPX® 230 Outboard Nominated For European Powerboat Of The Year 2022

 

Published on November 2, 2021

 

The SPX 230 Outboard has been nominated for European Powerboat of the year 2022 in the Up to 8 Meter category.  Selected by a jury of representatives from nine industry-leading magazines, the winner will be announced during the first night of the boot Düsseldorf international boat show, 22 Jan., 2022.

Keith Yunger Named President Sea Ray Boats

 

Published on October 25, 2021

 

Brunswick Corporation (NYSE:BC) has named Keith Yunger as president of its Sea Ray boat brand, effective immediately. Yunger has been with Brunswick Corporation for 16 years in several leadership roles, including president of the Bayliner brand, and most recently, president of the Venture Group, which includes Brunswick’s Bayliner, Heyday, Quicksilver and Uttern brands. 

keith yunger flibs
boat show display

SEA RAY® TO EXHIBIT MODELS FROM ITS 2022 LINEUP 

AT THE FORT LAUDERDALE INTERNATIONAL BOAT SHOW

 

Published on October 21, 2021

 

The display will include the award-winning Sundancer® 370 Outboard, the SLX® 400 Outboard with brand-new 600hp Mercury® outboard engines and special enhanced guest experiences.

SEA RAY® LAUNCHES "SEA RAY+" APP PROVIDING COMPREHENSIVE RESOURCES TO ELEVATE THE ON-WATER EXPERIENCE

 

Published on June 30, 2021

 

Sea Ray Boats announced the launch of the “Sea Ray+” app, an all-new comprehensive boating application designed to improve the boat ownership experience. Sea Ray+, which is available for Apple and Android users, will simplify and enhance the entire ownership journey by bringing together a suite of boating resources, in one app.

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boat-in-movie-night-logo

SEA RAY® SPONSORS FREE BOAT-IN MOVIE NIGHT AT
LENOIR CITY PARK COVE IN LENOIR CITY, TENN., FRIDAY, MAY 28

 

Published on May 18, 2021

 

NOTE: DATE CHANGE TO SUNDAY, 5/30. Sea Ray and American Boat Center are kicking off Memorial Day weekend by sponsoring a free special event for the entire family. During Boat-In Movie Night, Saturday, May 30th, boaters from around the Knoxville area are invited to cruise to the Lenoir City Park cove by Fort Loudon Marina for a nautical movie night under the stars. The night will showcase a double feature with Finding Nemo at 7 p.m. and Aquaman at 9 p.m. This event is organized by BigWheel Events and is a kick-off to the annual Rockin the Docks Event.

Next-Generation Sea Ray® Sundancer 370 Outboard Named 2021 Top Product by Boating Industry Magazine

 

Published on May 10th, 2021

 

As an innovative fusion of performance and beauty, the Sea Ray Sundancer 370 Outboard has been selected as a prestigious 2021 Top Product by Boating Industry magazine. The Sundancer 370 Outboard sets a new standard in luxury sport cruisers by delivering an exceptional on-water experience perfect for day trips or weekend getaways. The award marks the sixth consecutive year Sea Ray has been recognized as a Top Product by the staff of Boating Industry and judges from across the recreational boating community.

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Sundancer 370 Outboard Running Port

SEA RAY® INTRODUCES THE BRAND-NEW SUNDANCER® 370 OUTBOARD – AN ICON REINVENTED

 

Published on February 18, 2021

 

Sea Ray is celebrating the 45th anniversary of the Sundancer Series with a brand-new model that is the embodiment of elegance, athleticism and sophistication. A fusion of performance and beauty, the Sundancer 370 Outboard is leading the evolution of the Sundancer line while setting a new standard in luxury sport cruisers.

SEA RAY® AND DESIGNWORKS, A BMW GROUP COMPANY, COLLABORATE ON NEW SEA RAY DESIGN LANGUAGE

 

Published on February 16th, 2021

 

Thursday, February 18, Sea Ray will officially unveil the all-new Sundancer 370 Outboard during a live Facebook event at noon EST.  This model is the first manifestation of Sea Ray’s new sleek and sophisticated design language. The official release of this new product is in conjunction with the 45th anniversary of the Sundancer series.

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SLX-400-Outboard-rear-three-quarter-port-mercury-600hp-verado

Sea Ray® Launches Next
Chapter of the Award-Winning SLX® 400 Outboard

with Brand-New Engine Option From Mercury Marine®

 

Published on February 11, 2021

 

Sea Ray’s award-winning SLX 400 Outboard is beginning a new chapter in luxury boating
with a brand-new engine option featuring the latest in legendary propulsion from Mercury®. The SLX 400 Outboard will soon be available with the newly released twin 7.6L V12 600hp Verado outboard engines.

SEA RAY® CELEBRATES THE HOLIDAYS BY GIVING BACK TO THE COMMUNITY

 

Published on December 21st, 2020

 

Sea Ray is embracing community this holiday season by supporting two local nonprofit organizations, the East Tennessee Children’s Hospital and The Good Shepherd Center of Knoxville. After a year of high demand for recreational boating and increased boat sales due to the COVID 19 pandemic, the brand wanted to ensure it was delivering unrivaled support to the local community and aiding those in need.

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Seas and Greetings Header

SEA RAY® TO LAUNCH SEAS & GREETINGS VIRTUAL GIFT GUIDE

AND HOLIDAY PHOTO CONTEST 

 

Published on November 24, 2020

 

Sea Ray is kicking off the holiday season with a brand-new promotion. During Seas & Greetings, Sea Ray will host an online photo contest leading up to 25 days of giveaways.

In addition, Sea Ray will introduce a brand-new Virtual Gift Guide and present a series of watch parties on Facebook for virtual holiday events.

Sea Ray® to Showcase Latest Models at the

Fort Lauderdale International Boat Show

 

Published on October 26th, 2020

 

Sea Ray will host a display of its exceptional lineup of 2021 boat models at the Fort Lauderdale International Boat Show, Oct. 28–Nov. 1, including the SLX 400 Outboard and SLX-R 350 Outboard.

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Sea Ray’s Groundbreaking SLX-R 400e Outboard Recognized AS

2020 TOP PRODUCT BY BOATING INDUSTRY MAGAZINE

 

Published on May 1, 2020

 

Sea Ray’s SLX-R 400e Outboard has been named a prestigious 2020 Top Product by Boating Industry magazine. One of the most innovative boats in the marine industry, the SLX-R 400e Outboard features superior technology, high-performance propulsion, elevated design accents and the orchestrated excellence of the SLX 400. The award is the latest in a long line of accolades presented to Sea Ray throughout its six-decade history by the most prominent members of the global boating
community.

Brunswick Boat Group Facilities Support Workers On The Front Lines of the COVID-19 Battle

Published on April  27th 2020

 

Brunswick Boat Group, a division of Brunswick Corporation (NYSE: BC) is making a difference in the fight against COVID-19.  Recently, BBG has donated 15,000 masks to first responders and hospitals in three different communities where Brunswick Boat Group manufacturing facilities are located.  In addition, the business is utilizing its upholstery manufacturing capability to design and fabricate additional masks for employees at its Integrated Manufacturing Center in Florida as well as at its

Sea Ray Tellico plant in Tennessee, Thunder Jet facility in Washington, Boston Whaler in Edgewater, Florida and soon its Reynosa facility in Mexico.  

 

See how Brunswick Boat Group is helping in the fight against COVID-19 in this new video

Sea Ray's SLX-R 400e Outboard Named Miami International Boat Show Innovation Award Recipient

Published on Feb 14, 2020

Mercury Racing and Sea Ray, each won an NMMA Innovation Award at the 2020 Miami International Boat Show.  Mercury Racing was honored for its 450R engine in the outboard category while Sea Ray won an award for its groundbreaking SLX-R 400e outboard which debuted at CES earlier this year. 

 

The SLX-R 400e Outboard features high-powered propulsion, elevated design accents and the orchestrated excellence of the yacht-certified SLX 400. The “e” in the model name designates a first-of-its-kind boat electrification system – Fathom™ e-Power. The judges applauded Sea Ray for their contemporary design thinking and the advancement in electrification.  The system includes a high-capacity lithium-ion battery pack with intuitive power management capable of powering all of the boat’s accessory systems and providing boaters with a convenient, smart way to enjoy all of the features of the boat, for a longer, quieter and more eco-friendly day on the water.

DISCOVER THE POWER OF INNOVATION WITH SEA RAY AT THE MIAMI INTERNATIONAL BOAT SHOW

Published on February 6th 2020

 

Sea Ray will showcase the power of innovation with the new SLX-R 400e Outboard, at the Miami International Boat Show, Feb. 13–17. The groundbreaking new model made its introduction in January as Brunswick’s centerpiece at CES 2020 in Las Vegas. Sea Ray will also debut the latest model featuring the SLX-R package – the SLX-R 310 Outboard.

SEA RAY®’S NEW SUNDANCER 320 COUPE MAKES ITS EUROPEAN DEBUT AT THE BOOT DÜSSELDORF INTERNATIONAL BOAT SHOW

Published on Jan. 16, 2020

 

Sea Ray is kick-starting the new year with the European debut of the brand-new Sundancer 320 Coupe at the boot Düsseldorf international boat show, Jan. 18–26. Sea Ray will also be featuring a display of the limited-edition SLX-R 350 Outboard and Sun Sport 230 Outboard. Attracting almost 250,000 attendees, boot Düsseldorf is one of the world’s premier boat shows and includes 2,000 exhibitors from 65 countries showcasing new products and the latest developments in the marine industry.

SEA RAY UNVEILS NEW STATE-OF-THE-ART SLX-R 400E OUTBOARD AT CES 2020

Published on January 7th 2020

 

Sea Ray is kicking off a new decade with the launch of one of the most innovative boats in the marine industry. During CES 2020, Jan. 7–10, in Las Vegas, Nev., Sea Ray will debut the brand-new SLX-R 400e Outboard featuring cutting-edge technology paired with high-performance propulsion, elevated design elements and the orchestrated excellence of the SLX 400. With more than 170,000 attendees and 4,500 exhibitors, CES is the world’s largest and most influential tech event.

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SEA RAY NAMED POWER BOAT OF THE YEAR AT NAUTIC PARIS BOAT SHOWSHOW 

Published on December 12th 2019

 

Sea Ray is proud to announce the Sun Sport 230 Outboard was named Power Boat of the Year by Voile and Moteur Boat at the Nautic Paris Boat Show.  This award is the latest in a long line of accolades awarded to Sea Ray globally in its 60-year history.  The winners were announced this week at the Nautic Paris Boat Show.  Each year, the Nautic Paris Boat Show brings together all sectors of the watersports industry and becomes France's biggest indoor port.   The Sun Sport 230 Outboard was elected by readers of Moteur Boat and boating professionals, and was in competition with 16 models from U.S., French, Italian and Spanish boat builders.   The Sun Sport 230 Outboard features an elegant profile, a well-appointed cabin, and a fit and finish that is distinctly Sea Ray.

SEA RAY® RECOGNIZED FOR OUTSTANDING BOATING SAFETY DURING INAUGURAL NATIONAL BOATING INDUSTRY SAFETY AWARDS

Published on December 2nd 2019

 

Sea Ray® boats has been awarded the  National Boating Industry Safety Award for a Marine Manufacturer at the inaugural National Boating Industry Safety Awards.  Sea Ray was recognized for its comprehensive Labor Day 2018, Memorial Day 2019 and Independence Day 2019 social media and e-mail campaigns that promoted responsible boating and water safety. During the holiday periods, Sea Ray shared safety tips, information and messaging with more than

210,000social media followers and over 260,000 e-mail contacts.

SEA RAY TO DEBUT NEW SUNDANCER AND DISPLAY NEW MODELS AT THE FORT LAUDERDALE INTERNATIONAL BOAT SHOW 

Published on October 16th 2019

 

At the Fort Lauderdale International Boat Show, Oct. 30–Nov. 3, Sea Ray will continue its celebration of 60 years of remarkably crafted boats with the official world debut of the newest addition to the Sundancer family – the Sundancer® 320 Coupe Outboard. Located in the “Yachting Capital of the World,” the Fort Lauderdale International Boat Show will also celebrate its 60th anniversary with more than 110,000 visitors from around the world, over 1,500 boats on display,1,200 exhibitors, three million square feet of exhibition space and six miles of floating docks. 

SEA RAY® INTRODUCES BRAND-NEW SUNDANCER® 320 COUPE OUTBOARD MODEL

Published on October 14th 2019

 

Continuing its celebration of 60 years of remarkably crafted boats, Sea Ray will officially debut the newest addition to the Sundancer family, the Sundancer 320 Coupe Outboard, at the Fort Lauderdale International Boat Show, Oct. 30–Nov. 3. Prior to the official debut, Sea Ray offered a sneak peek of the new coupe during a multi-day launch event in Miami, Oct. 11–12, featuring wine tastings and an exclusive dinner and champagne cruise. 

SEA RAY® CONTINUES CELEBRATING 60 YEARS OF REMARKABLY CRAFTED BOATS WITH SYKES CREEK EMPLOYEES DURING SPECIAL ANNIVERSARY EVENT 

Published on October 10th 2019

 

Sea Ray is continuing its celebration of 60 years of manufacturing the most globally recognized brand of boats in the marine industry. On Oct. 2, Sea Ray hosted a local 60th anniversary celebration with Sykes Creek employees in Merritt Island, Fla. Established in 1990, the Sykes Creek plant originally manufactured yachts and constructed more than 2,000 during its 28-year production. Today, the plant, recently renamed the Brunswick Integrated Manufacturing Center, produces the Sea Ray Sundancer® 350, Sea Ray SLX® 400 Outboard, and provides multiple manufacturing services for Brunswick brands. 

SEA RAY® SHOWCASES A SPECIAL REVEAL OF THE SLX-R 350 OUTBOARD DURING AN EXCLUSIVE EXPERIENCE AT THE INTERBOOT

Published on September 23rd 2019

 

Sea Ray is offering a special reveal of the limited-edition SLX-R package of the all-new SLX 350 Outboard during an exclusive experience at the Interboot in Friedrichshafen, Germany, Sept. 21–29.  Welcoming more than 86,000 visitors, the 58th Interboot  showcases 500 exhibitors from 20 countries presenting the latest products, trends and innovations in international sailing, motorboat and leisure sports industries.

SEA RAY® CELEBRATES 60 YEARS OF REMARKABLY CRAFTED BOATS WITH TELLICO EMPLOYEES DURING SPECIAL ANNIVERSARY EVENT 

Published on September 18th 2019

 

This year, Sea Ray is celebrating 60 years of manufacturing the most globally recognized brand of boats in the marine industry. On Sept. 9 at the Sea Ray Tellico Manufacturing Facility in Vonore, Tenn., Sea Ray hosted its first 60th anniversary celebration with employees. Since its opening in 1983, the Tellico Manufacturing Facility has produced more than 160,000 boats.

SEA RAY'S SPECIAL EDITION SLX-R 350 OUTBOARD MAKES ITS EUROPEAN DEBUT AT CANNES YACHTING FESTIVAL

Published on August 22nd 2019

 

At the Cannes Yachting Festival, Sept. 10–15, Sea Ray will continue its celebration of 60 years of remarkably crafted boats with the European debut of the limited-edition SLX-R package of the all-new SLX 350 Outboard. Kicking off the international boating season, the Cannes Yachting Festival is Europe’s leading in-water boating event attracting 51,000 visitors and showcasing more than 630 boats.

SEA RAY ANNOUNCES WINNERS OF #SEARAYSUMMER SWEEPSTAKES 

Published on July 18th 2019

 

Sea Ray is excited to announce the winners of the 2019 #SeaRaySummer contest – Brian and Sheree Nolan from Gulf Shores, Ala. The Nolans have won the Ultimate Entertainer Experience including a 3-day, 4-night trip to Oahu, Hawaii.

SEA RAY PRESENTS LIGHT UP THE NIGHT FIREWORKS SPECTACULAR AT SEQUOYAH MARINA & RESORT

Published on June 27th 2019

 

Sea Ray is the presenting sponsor of the annual Light Up the Night Fireworks Spectacular hosted by Sequoyah Marina and Resort in Vonore.  This annual event will feature live music from the Temper Evans Band, a live remote broadcast by B97.5, a wide variety of food & beverage selections, plus a water raft-up, local charity fund-raiser, and a stunning fireworks nightcap to kick off the holiday.

NEW MERCURY RACING 450R ENGINES NOW STANDARD ON SPECIAL-EDITION SEA RAY SLX-R 350 OUTBOARD 

Published on June 18th 2019

 

Sea Ray’s limited-edition SLX-R package of the new SLX 350 Outboard now comes standard with newly released Mercury Racing 450R dual engines. Developed in response to demand from performance boating enthusiasts, the 450R delivers outstanding power density offering 450 horsepower from an outboard engine that weighs as little as 689 pounds (313 Kg), the best power-to-weight ratio for outboards rated 400 horsepower and above. 

STEVE LANGLAIS NAMED PRESIDENT - SEA RAY

Published on May 15th 2019

 

Continuing its celebration of 60 years of remarkably crafted boats, Sea Ray enjoyed an unprecedented and rewarding event experience at the Miami International Boat Show, Feb. 14–18. Sea Ray and its dealers saw a significant increase in sales compared to MIBS 2018, and a very positive response to Sea Ray’s new brand direction.

SEA RAY CELEBRATES 60TH ANNIVERSARY DEALER MEETING AT HORSESHOE BAY RESORT IN TEXAS 

Published on May 13th 2019

 

Sea Ray recently celebrated its 60th anniversary during a marine industry dealer meeting at Horseshoe Bay Resort in Texas. During the event, attendees experienced on-water product demonstrations of Sea Ray’s latest model line-up including the award-winning Sundancer 320, SDX 250 Outboard, SLX 400 and the brand-new, limited-edition SLX-R 350 Outboard, recently named a 2019 Top Product by Boating Industry.

SEA RAY® CELEBRATES SUCCESS WITH THE OFFICIAL LAUNCH OF THE NEW SLX 350 AND REVEAL OF THE SLX-R 350 OUTBOARD AT THE MIAMI INTERNATIONAL BOAT SHOW

Published on February 19th 2019

 

Continuing its celebration of 60 years of remarkably crafted boats, Sea Ray enjoyed an unprecedented and rewarding event experience at the Miami International Boat Show, Feb. 14–18. Sea Ray and its dealers saw a significant increase in sales compared to MIBS 2018, and a very positive response to Sea Ray’s new brand direction.

SEA RAY® REVEALS SPECIAL-EDITION SLX-R PACKAGE AND ALL-NEW SLX 350 OUTBOARD AT THE MIAMI INTERNATIONAL BOAT SHOW 

Published on February 14th 2019

 

During an immersive experience at the Miami International Boat Show, Thursday, Feb. 14, Sea Ray unveiled a limited-edition SLX-R package of the brand-new SLX 350 Outboard. The exclusive reveal was presented as part of Sea Ray’s celebration of 60 years of remarkably crafted boats. As a first-of-its-kind model, the SLX-R features elevated design elements combined with high-performance propulsion and innovative technologies to enhance the boating experience.

SEA RAY® LAUNCHES NEW SLX 350 MODEL AND OFFERS A SPECIAL REVEAL AT THE MIAMI INTERNATIONAL BOAT SHOW

Published on February 7th 2019

 

At the Miami International Boat Show, Feb. 14–18, Sea Ray will officially launch the all-new SLX 350, as part of its celebration of 60 years of remarkably crafted boats. In addition, Sea Ray will unveil a special, brand-new model reveal during an exclusive immersive experience, introduce a new option on the SLX 400 Outboard that is built for speed and showcase cutting-edge NAUTIC-ON™ technologies. One of the most attended boating events in the world, the iconic Miami International Boat Show draws more than 100,000 people. It showcases thousands of the newest boats along with the latest marine technology, gear and accessories from more than 1,000 exhibitors.

SEA RAY® OFFERS SNEAK PEEK OF NEW SLX 350 MODEL AT THE NEW YORK BOAT SHOW 

Published on January 17th 2019

 

At the New York Boat Show, Jan. 23–27, Sea Ray will continue its celebration of 60 years of remarkably crafted boats with a sneak peek of the new SLX 350 model. A tradition since 1905, the New York show is the world’s first and longest-running boat show. It gives tens of thousands of boat and fishing enthusiasts a once-a-year opportunity to compare makes and models, view cutting-edge marine electronics,

learn about engines and purchase gear.

SEA RAY® OFFERS SNEAK PEEK OF NEW SLX 350 MODEL AT THE BOOT DÜSSELDORF 50TH INTERNATIONAL BOAT SHOW

Published on January 15th 2019

 

At the boot Düsseldorf 50th international boat show, Jan. 19–27, Sea Ray will kick off celebrating 60 years of remarkably crafted boats with a sneak peek of the new SLX 350 model. Boot Düsseldorf is one of the world’s premier boat shows and features nearly 1,800 exhibitors from 65 countries showcasing innovations and state-of-the-art developments in the boating industry.

SEA RAY LAUNCHES NEW SLX 350 MODEL WITH OPPORTUNITIES FOR SNEAK PEEKS

Published on Jan. 15, 2019

 

Continuing its celebration of 60 years of remarkably crafted boats, Sea Ray will launch a new model of its world-renowned SLX 350 sport boat at the Miami International Boat Show, Feb. 14–18. Prior to the official launch, Sea Ray will offer sneak peeks of the new SLX 350 at the boot Düsseldorf 50th international boat show, Jan. 19–27; the New York Boat Show, Jan. 23–27; and the Minneapolis Boat Show, Jan. 24–27. Sea Ray’s brand-new SLX 350 hosts an array of features designed for an excellent on-water experience and optimal performance.

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